OVERVIEW
A Bali-based dance studio where I oversaw the creative execution of its digital presence. Working across content strategy, graphic design, social media management, and event marketing, I created engaging campaigns and visual assets that supported both everyday engagement and the studio's signature events while maintaining a consistent visual identity.
Role
Social Media Manager · Graphic Designer
project focus
Social Media Management · Content Strategy · Graphic Design · Video Production · Campaign & Event Marketing
Duration
January 2023 - March 2024
Community Engagement
Maintaining an active social presence meant balancing promotion with community building. Alongside creating weekly content for classes and studio updates, I managed day-to-day account administration, responded to enquiries, and engaged with the community to ensure the studio remained approachable, active, and consistently represented across Instagram.
Quarterly event projects
Each quarterly event was an opportunity to develop a unique campaign concept through cohesive visual storytelling. I created promotional social media contents, a custom Instagram filter, and event documentation, developing a cohesive creative direction across every campaign touchpoint.
Annual event
The annual showcase brought together months of preparation into one of The Key Creative Space's biggest events. Through promotional assets, performance coverage, and social content, I helped translate the energy of the event into a compelling visual experience before, during, and after the show.
Brand Assets
Alongside event campaigns, I created brand assets that expanded the studio's identity beyond social media, helping establish a cohesive and recognizable brand across various platforms and experiences.
